The Best HeyGen Alternatives in 2026 (Synthesia, Superscale, Arcads)
TL;DR: If you're looking for a HeyGen alternative that creates authentic UGC-style content instead of corporate presentations, Superscale is the clear winner. Synthesia offers similar enterprise features, and Arcads provides great UGC actors but no editing tools. Superscale combines authentic aesthetics with complete ad workflow integration.
HeyGen is best known for one thing: creating professional AI avatar videos for enterprise use cases like training, sales, and corporate communications. It leans hard into polished, "talking head" presentations with multi-language dubbing and a large library of stock avatars.
Think of HeyGen as a specialized presenter generator rather than a performance marketing engine. You'll get clean, professional videos, but you'll hit a wall when you need authentic UGC-style ads that actually convert. But if you're evaluating HeyGen alternatives, you're usually asking a bigger question:
Do I want a corporate presentation tool… or an ad studio that creates high-converting, authentic-feeling content for paid social?
If you are looking for an alternative that offers better UGC aesthetics, more performance-focused templates, or actual ad creation workflows, you aren't alone.
This post compares HeyGen to Synthesia, Arcads, and Superscale, and at the end, we'll tell you which one we think wins (spoiler: Superscale).
HeyGen Alternatives
HeyGen Alternatives
HeyGen Alternatives
Let's dive into how three leading alternatives stack up against HeyGen across the dimensions that matter most.
Feature
Superscale
Arcads
HeyGen
Synthesia
Entry price
$99/mo
$100/mo
$29/mo
$18/mo
Entry price
$99/mo
$100/mo
$29/mo
$18/mo
Entry price
$99/mo
$100/mo
$29/mo
$18/mo
Free Trial
✅ Free Credits & Access
❌
✅ Free Credits
✅
Free Trial
✅ Free Credits & Access
❌
✅ Free Credits
✅
Free Trial
✅ Free Credits & Access
❌
✅ Free Credits
✅
AI UGC Ads
✅
✅
✅
✅
AI UGC Ads
✅
✅
✅
✅
AI UGC Ads
✅
✅
✅
✅
Talking Heads (AI Actors)
✅
✅
✅
✅
Talking Heads (AI Actors)
✅
✅
✅
✅
Talking Heads (AI Actors)
✅
✅
✅
✅
Template Library for tailored ad concepts
✅
❌
❌
❌
Template Library for tailored ad concepts
✅
❌
❌
❌
Template Library for tailored ad concepts
✅
❌
❌
❌
Slideshows
✅
❌
❌
❌
Slideshows
✅
❌
❌
❌
Slideshows
✅
❌
❌
❌
Physical Prodcut Placement
✅
❌
❌
❌
Physical Prodcut Placement
✅
❌
❌
❌
Physical Prodcut Placement
✅
❌
❌
❌
Editing (In-App)
✅ Full Video Editor
❌ (Limited to Captions)
❌
❌
Editing (In-App)
✅ Full Video Editor
❌ (Limited to Captions)
❌
❌
Editing (In-App)
✅ Full Video Editor
❌ (Limited to Captions)
❌
❌
Script Generator
✅ Hooks, Scripts, CTAs
✅ Hooks only
✅
✅
Script Generator
✅ Hooks, Scripts, CTAs
✅ Hooks only
✅
✅
Script Generator
✅ Hooks, Scripts, CTAs
✅ Hooks only
✅
✅
Competitor Ad Spy
✅
❌
❌
❌
Competitor Ad Spy
✅
❌
❌
❌
Competitor Ad Spy
✅
❌
❌
❌
Brand Analysis (via URL)
✅
❌
❌
❌
Brand Analysis (via URL)
✅
❌
❌
❌
Brand Analysis (via URL)
✅
❌
❌
❌
Team Seats
✅
✅ (enterprise only)
✅ (enterprise only)
✅ (enterprise only)
Team Seats
✅
✅ (enterprise only)
✅ (enterprise only)
✅ (enterprise only)
Team Seats
✅
✅ (enterprise only)
✅ (enterprise only)
✅ (enterprise only)
Industries
Mobile Apps, E-Com, SaaS, Website
Not Specific
Corporate Comms
HR & L&D Teams
Industries
Mobile Apps, E-Com, SaaS, Website
Not Specific
Corporate Comms
HR & L&D Teams
Industries
Mobile Apps, E-Com, SaaS, Website
Not Specific
Corporate Comms
HR & L&D Teams
Ad Variations (Testing)
✅
❌
❌
❌
Ad Variations (Testing)
✅
❌
❌
❌
Ad Variations (Testing)
✅
❌
❌
❌
Scheduler
✅
❌
❌
❌
Scheduler
✅
❌
❌
❌
Scheduler
✅
❌
❌
❌
Synthesia: Enterprise Focus, Same Limitations
If HeyGen feels too "corporate" but you still want that polished presenter vibe, Synthesia is often the next stop. It's essentially HeyGen's direct competitor in the enterprise AI video space.
If HeyGen feels too "corporate" but you still want that polished presenter vibe, Synthesia is often the next stop. It's essentially HeyGen's direct competitor in the enterprise AI video space.
If HeyGen feels too "corporate" but you still want that polished presenter vibe, Synthesia is often the next stop. It's essentially HeyGen's direct competitor in the enterprise AI video space.
What Synthesia Does Well
What Synthesia Does Well
What Synthesia Does Well
Synthesia positions itself as the leader in AI-generated training and corporate videos:
Large Avatar Library: 230+ diverse AI avatars for professional presentations
Multi-Language Support: 140+ languages with automatic lip-sync
Enterprise Features: SOC 2 compliance, SSO, collaboration tools
Screen Recording Integration: Combine avatar with product demos
Synthesia positions itself as the leader in AI-generated training and corporate videos:
Large Avatar Library: 230+ diverse AI avatars for professional presentations
Multi-Language Support: 140+ languages with automatic lip-sync
Enterprise Features: SOC 2 compliance, SSO, collaboration tools
Screen Recording Integration: Combine avatar with product demos
Synthesia positions itself as the leader in AI-generated training and corporate videos:
Large Avatar Library: 230+ diverse AI avatars for professional presentations
Multi-Language Support: 140+ languages with automatic lip-sync
Enterprise Features: SOC 2 compliance, SSO, collaboration tools
Screen Recording Integration: Combine avatar with product demos
Where Synthesia Falls Short
Where Synthesia Falls Short
Where Synthesia Falls Short
While Synthesia excels at corporate content, it fails for performance marketing:
Corporate Aesthetic Only: The avatars look polished but "corporate" which may result in lower engagement on platforms where authentic content performs better.
No Ad-Specific Templates: Unlike Superscale's 70+ performance-focused templates, Synthesia offers generic presentation formats. There's no "hook-problem-solution" structure built for paid social.
Expensive for Marketing Teams: Pricing starts at $18/month but quickly escalates. The features marketers actually need (custom avatars, API access) require enterprise plans.
No Performance Tools: No competitor ad spy, no A/B testing workflows, no integration with ad platforms. It's built for L&D teams, not growth teams.
Synthesia is best for: enterprise L&D teams who need compliant, multi-language training videos and don't require performance marketing capabilities.
While Synthesia excels at corporate content, it fails for performance marketing:
Corporate Aesthetic Only: The avatars look polished but "corporate" which may result in lower engagement on platforms where authentic content performs better.
No Ad-Specific Templates: Unlike Superscale's 70+ performance-focused templates, Synthesia offers generic presentation formats. There's no "hook-problem-solution" structure built for paid social.
Expensive for Marketing Teams: Pricing starts at $18/month but quickly escalates. The features marketers actually need (custom avatars, API access) require enterprise plans.
No Performance Tools: No competitor ad spy, no A/B testing workflows, no integration with ad platforms. It's built for L&D teams, not growth teams.
Synthesia is best for: enterprise L&D teams who need compliant, multi-language training videos and don't require performance marketing capabilities.
While Synthesia excels at corporate content, it fails for performance marketing:
Corporate Aesthetic Only: The avatars look polished but "corporate" which may result in lower engagement on platforms where authentic content performs better.
No Ad-Specific Templates: Unlike Superscale's 70+ performance-focused templates, Synthesia offers generic presentation formats. There's no "hook-problem-solution" structure built for paid social.
Expensive for Marketing Teams: Pricing starts at $18/month but quickly escalates. The features marketers actually need (custom avatars, API access) require enterprise plans.
No Performance Tools: No competitor ad spy, no A/B testing workflows, no integration with ad platforms. It's built for L&D teams, not growth teams.
Synthesia is best for: enterprise L&D teams who need compliant, multi-language training videos and don't require performance marketing capabilities.
Arcads: Better for Ads, Still Incomplete
If you're leaving HeyGen specifically because you need UGC-style content, Arcads is the natural next step. It's built for performance marketing, not corporate presentations.
If you're leaving HeyGen specifically because you need UGC-style content, Arcads is the natural next step. It's built for performance marketing, not corporate presentations.
If you're leaving HeyGen specifically because you need UGC-style content, Arcads is the natural next step. It's built for performance marketing, not corporate presentations.
What Arcads Does Well
What Arcads Does Well
What Arcads Does Well
Arcads focuses heavily on the quality of the "actor" itself, rather than the breadth of formats Creatify offers:
Large Actor Library: With "1,000+ AI Actors," they offer more variety in faces than Creatify.
Custom Avatars: Strong capability to clone yourself or creates specific avatars.
Focus on Realism: Generally produces better looking talking heads than Creatify's standard models.
Arcads focuses heavily on the quality of the "actor" itself, rather than the breadth of formats Creatify offers:
Large Actor Library: With "1,000+ AI Actors," they offer more variety in faces than Creatify.
Custom Avatars: Strong capability to clone yourself or creates specific avatars.
Focus on Realism: Generally produces better looking talking heads than Creatify's standard models.
Arcads focuses heavily on the quality of the "actor" itself, rather than the breadth of formats Creatify offers:
Large Actor Library: With "1,000+ AI Actors," they offer more variety in faces than Creatify.
Custom Avatars: Strong capability to clone yourself or creates specific avatars.
Focus on Realism: Generally produces better looking talking heads than Creatify's standard models.
Where Arcads Falls Short
Where Arcads Falls Short
Where Arcads Falls Short
While the video quality is better, Arcads suffers from the same workflow limitations as HeyGen:
Asset Generator Only: Arcads gives you the video file of the person speaking. That's it. Unlike Superscale, it doesn't help you build the full ad with text, music, and B-roll. You are still stuck exporting files to Premiere or CapCut.
Opaque Pricing: Advanced features often sit behind custom pricing or expensive tiers, whereas Creatify is at least cheap to start.
No Marketing Tools: No competitor spy, no ad templates, no strategic guidance. You need to bring your own script and strategy entirely.
Arcads is best for: marketers who prioritize actor quality above everything else and have dedicated video editors to finish the ads externally.
While the video quality is better, Arcads suffers from the same workflow limitations as HeyGen:
Asset Generator Only: Arcads gives you the video file of the person speaking. That's it. Unlike Superscale, it doesn't help you build the full ad with text, music, and B-roll. You are still stuck exporting files to Premiere or CapCut.
Opaque Pricing: Advanced features often sit behind custom pricing or expensive tiers, whereas Creatify is at least cheap to start.
No Marketing Tools: No competitor spy, no ad templates, no strategic guidance. You need to bring your own script and strategy entirely.
Arcads is best for: marketers who prioritize actor quality above everything else and have dedicated video editors to finish the ads externally.
While the video quality is better, Arcads suffers from the same workflow limitations as HeyGen:
Asset Generator Only: Arcads gives you the video file of the person speaking. That's it. Unlike Superscale, it doesn't help you build the full ad with text, music, and B-roll. You are still stuck exporting files to Premiere or CapCut.
Opaque Pricing: Advanced features often sit behind custom pricing or expensive tiers, whereas Creatify is at least cheap to start.
No Marketing Tools: No competitor spy, no ad templates, no strategic guidance. You need to bring your own script and strategy entirely.
Arcads is best for: marketers who prioritize actor quality above everything else and have dedicated video editors to finish the ads externally.
Superscale: The Complete Solution
If HeyGen is "corporate presentations," Superscale is built to be "the complete ad studio."
If HeyGen is "corporate presentations," Superscale is built to be "the complete ad studio."
If HeyGen is "corporate presentations," Superscale is built to be "the complete ad studio."
Why Superscale is Different
Why Superscale is Different
Why Superscale is Different
While HeyGen, Synthesia, and Arcads each have their strengths in specific areas, Superscale takes a fundamentally different approach: building a complete, end-to-end platform that takes you from creative ideation through to publishing.
While HeyGen, Synthesia, and Arcads each have their strengths in specific areas, Superscale takes a fundamentally different approach: building a complete, end-to-end platform that takes you from creative ideation through to publishing.
While HeyGen, Synthesia, and Arcads each have their strengths in specific areas, Superscale takes a fundamentally different approach: building a complete, end-to-end platform that takes you from creative ideation through to publishing.
Why teams switch from Creatify to Superscale
Why teams switch from Creatify to Superscale
Why teams switch from Creatify to Superscale
1. Superior Content Quality
Superscale delivers consistently high-quality, authentic-looking content across all formats:
Best-in-class lip-sync: Access to market-leading voices with nuanced emotions and perfect pronunciation
70+ proven Ad Templates: Speaking characters, AI UGC ads, B-Roll, static assets & many more tailored to your niche (Mobile Apps, E-Commerce (Shopify), and Web App / SaaS) immediately available with One-Click generation
Realistic characters: Natural facial expressions and movements that don't scream "AI-generated"
2. Complete Workflow Integration
Unlike competitors that only generate assets, Superscale handles your entire creative process:
Research with Competitor ad spy: Gather insights about what ads work and what don't. Copy scripts or even the whole ad with your product.
Generate: Select your favorite template and generate multiple ads at once. Superscale already knows your ICPs and USPs and uses this info immediately in the ad creation process.
Edit & Iterate: Full timeline editor built into the platform. Add music, B-Roll or Voiceovers directly natively to your video.
Review, Share, Export & Launch: Review your ready ad, publish it and share with clients or other people and gather feedback right on the video. Export and Launch your ready ad and see your ROAS spike.
3. Transparent, Accessible Pricing
Superscale offers honest pricing without hidden costs:
Starter Plan: $99/month for 10 speaking character ads, 50 AI UGC ads, or 100 slideshows with Full feature access
No paywalls: ElevenLabs voices, custom characters, and multi-brand support included from day one
We gift you 5,000 Credits for free for signing-in which is worth about half a month's subscription: Try before you commit!
4. Built for Scale
When you need to produce content at volume, Superscale's advantages multiply:
Multi-brand support across all plans
Team collaboration without jumping to premium tiers
Credit-efficient workflow (fewer regenerations needed thanks to conversational guidance)
Superscale vs HeyGen
Verdict: Superscale is the clear winner for marketers who need authentic, high-converting content—not corporate presentations. It delivers the UGC aesthetic HeyGen completely lacks, combined with the workflow tools (editor, ad spy, templates) that turn raw videos into complete campaigns.
1. Superior Content Quality
Superscale delivers consistently high-quality, authentic-looking content across all formats:
Best-in-class lip-sync: Access to market-leading voices with nuanced emotions and perfect pronunciation
70+ proven Ad Templates: Speaking characters, AI UGC ads, B-Roll, static assets & many more tailored to your niche (Mobile Apps, E-Commerce (Shopify), and Web App / SaaS) immediately available with One-Click generation
Realistic characters: Natural facial expressions and movements that don't scream "AI-generated"
2. Complete Workflow Integration
Unlike competitors that only generate assets, Superscale handles your entire creative process:
Research with Competitor ad spy: Gather insights about what ads work and what don't. Copy scripts or even the whole ad with your product.
Generate: Select your favorite template and generate multiple ads at once. Superscale already knows your ICPs and USPs and uses this info immediately in the ad creation process.
Edit & Iterate: Full timeline editor built into the platform. Add music, B-Roll or Voiceovers directly natively to your video.
Review, Share, Export & Launch: Review your ready ad, publish it and share with clients or other people and gather feedback right on the video. Export and Launch your ready ad and see your ROAS spike.
3. Transparent, Accessible Pricing
Superscale offers honest pricing without hidden costs:
Starter Plan: $99/month for 10 speaking character ads, 50 AI UGC ads, or 100 slideshows with Full feature access
No paywalls: ElevenLabs voices, custom characters, and multi-brand support included from day one
We gift you 5,000 Credits for free for signing-in which is worth about half a month's subscription: Try before you commit!
4. Built for Scale
When you need to produce content at volume, Superscale's advantages multiply:
Multi-brand support across all plans
Team collaboration without jumping to premium tiers
Credit-efficient workflow (fewer regenerations needed thanks to conversational guidance)
Superscale vs HeyGen
Verdict: Superscale is the clear winner for marketers who need authentic, high-converting content—not corporate presentations. It delivers the UGC aesthetic HeyGen completely lacks, combined with the workflow tools (editor, ad spy, templates) that turn raw videos into complete campaigns.
1. Superior Content Quality
Superscale delivers consistently high-quality, authentic-looking content across all formats:
Best-in-class lip-sync: Access to market-leading voices with nuanced emotions and perfect pronunciation
70+ proven Ad Templates: Speaking characters, AI UGC ads, B-Roll, static assets & many more tailored to your niche (Mobile Apps, E-Commerce (Shopify), and Web App / SaaS) immediately available with One-Click generation
Realistic characters: Natural facial expressions and movements that don't scream "AI-generated"
2. Complete Workflow Integration
Unlike competitors that only generate assets, Superscale handles your entire creative process:
Research with Competitor ad spy: Gather insights about what ads work and what don't. Copy scripts or even the whole ad with your product.
Generate: Select your favorite template and generate multiple ads at once. Superscale already knows your ICPs and USPs and uses this info immediately in the ad creation process.
Edit & Iterate: Full timeline editor built into the platform. Add music, B-Roll or Voiceovers directly natively to your video.
Review, Share, Export & Launch: Review your ready ad, publish it and share with clients or other people and gather feedback right on the video. Export and Launch your ready ad and see your ROAS spike.
3. Transparent, Accessible Pricing
Superscale offers honest pricing without hidden costs:
Starter Plan: $99/month for 10 speaking character ads, 50 AI UGC ads, or 100 slideshows with Full feature access
No paywalls: ElevenLabs voices, custom characters, and multi-brand support included from day one
We gift you 5,000 Credits for free for signing-in which is worth about half a month's subscription: Try before you commit!
4. Built for Scale
When you need to produce content at volume, Superscale's advantages multiply:
Multi-brand support across all plans
Team collaboration without jumping to premium tiers
Credit-efficient workflow (fewer regenerations needed thanks to conversational guidance)
Superscale vs HeyGen
Verdict: Superscale is the clear winner for marketers who need authentic, high-converting content—not corporate presentations. It delivers the UGC aesthetic HeyGen completely lacks, combined with the workflow tools (editor, ad spy, templates) that turn raw videos into complete campaigns.
So what's right for me?
So what's right for me?
So what's right for me?
Choose Superscale if you:
Want a complete ad creation platform, not just an asset generator
Need high-quality, authentic content across multiple formats
Value intuitive workflows and conversational guidance
Want built-in editing, scheduling, and competitor analysis
Prefer transparent pricing with full features from day one
Need to create content at scale without juggling multiple tools
Want character consistency across campaigns
Choose Superscale if you:
Want a complete ad creation platform, not just an asset generator
Need high-quality, authentic content across multiple formats
Value intuitive workflows and conversational guidance
Want built-in editing, scheduling, and competitor analysis
Prefer transparent pricing with full features from day one
Need to create content at scale without juggling multiple tools
Want character consistency across campaigns
Choose Superscale if you:
Want a complete ad creation platform, not just an asset generator
Need high-quality, authentic content across multiple formats
Value intuitive workflows and conversational guidance
Want built-in editing, scheduling, and competitor analysis
Prefer transparent pricing with full features from day one
Need to create content at scale without juggling multiple tools
Want character consistency across campaigns
Choose Arcads if you:
Need the largest possible library of AI faces.
Are willing to pay a premium for better raw video quality than Creatify.
Have an external editing workflow already set up.
Focus purely on bulk video generation without strategic tools.
Choose Arcads if you:
Need the largest possible library of AI faces.
Are willing to pay a premium for better raw video quality than Creatify.
Have an external editing workflow already set up.
Focus purely on bulk video generation without strategic tools.
Choose Arcads if you:
Need the largest possible library of AI faces.
Are willing to pay a premium for better raw video quality than Creatify.
Have an external editing workflow already set up.
Focus purely on bulk video generation without strategic tools.
Choose HeyGen if you:
Only need corporate training or presentation videos
Want polished, professional aesthetics over authentic UGC
Focus on internal communications, not paid advertising
Need enterprise compliance features (SOC 2, SSO)
Don't care about ad-specific workflows or templates
Choose HeyGen if you:
Only need corporate training or presentation videos
Want polished, professional aesthetics over authentic UGC
Focus on internal communications, not paid advertising
Need enterprise compliance features (SOC 2, SSO)
Don't care about ad-specific workflows or templates
Choose HeyGen if you:
Only need corporate training or presentation videos
Want polished, professional aesthetics over authentic UGC
Focus on internal communications, not paid advertising
Need enterprise compliance features (SOC 2, SSO)
Don't care about ad-specific workflows or templates
Choose Synthesia if you:
Specifically need L&D or HR training content
Work in a large enterprise with strict compliance requirements
Want screen recording + avatar combinations
Don't need performance marketing capabilities
Choose Synthesia if you:
Specifically need L&D or HR training content
Work in a large enterprise with strict compliance requirements
Want screen recording + avatar combinations
Don't need performance marketing capabilities
Choose Synthesia if you:
Specifically need L&D or HR training content
Work in a large enterprise with strict compliance requirements
Want screen recording + avatar combinations
Don't need performance marketing capabilities
The Bottom Line
The Bottom Line
The Bottom Line
Superscale is the only platform that delivers the complete package: superior content quality with authentic UGC aesthetics, full workflow integration, transparent pricing, and an intuitive experience that actually saves you time instead of adding complexity.
Superscale is the only platform that delivers the complete package: superior content quality with authentic UGC aesthetics, full workflow integration, transparent pricing, and an intuitive experience that actually saves you time instead of adding complexity.
Superscale is the only platform that delivers the complete package: superior content quality with authentic UGC aesthetics, full workflow integration, transparent pricing, and an intuitive experience that actually saves you time instead of adding complexity.
FAQ
Get answers to the most asked questions
Do I need a separate subscription for background music and B-roll?
If you choose HeyGen or Arcads, yes. Since they only generate the "talking head," you will likely need a subscription to a service like Epidemic Sound or Storyblocks to finish the ad. Superscale includes a library of royalty-free commercial music and B-roll within the subscription.
Do I need a separate subscription for background music and B-roll?
If you choose HeyGen or Arcads, yes. Since they only generate the "talking head," you will likely need a subscription to a service like Epidemic Sound or Storyblocks to finish the ad. Superscale includes a library of royalty-free commercial music and B-roll within the subscription.
Do I need a separate subscription for background music and B-roll?
If you choose HeyGen or Arcads, yes. Since they only generate the "talking head," you will likely need a subscription to a service like Epidemic Sound or Storyblocks to finish the ad. Superscale includes a library of royalty-free commercial music and B-roll within the subscription.
Can I generate dynamic captions automatically in all of these platforms?
Yes, but limited. Superscale has a dedicated "AI Caption Engine" that automatically generates word-by-word active captions (karaoke style). You can customize the highlight colors, fonts, and animations to match trending social styles. HeyGen's caption options are more limited and designed for presentation slides.
Can I generate dynamic captions automatically in all of these platforms?
Yes, but limited. Superscale has a dedicated "AI Caption Engine" that automatically generates word-by-word active captions (karaoke style). You can customize the highlight colors, fonts, and animations to match trending social styles. HeyGen's caption options are more limited and designed for presentation slides.
Can I generate dynamic captions automatically in all of these platforms?
Yes, but limited. Superscale has a dedicated "AI Caption Engine" that automatically generates word-by-word active captions (karaoke style). You can customize the highlight colors, fonts, and animations to match trending social styles. HeyGen's caption options are more limited and designed for presentation slides.
Can I export videos in formats other than Vertical (9:16) in HeyGen?
Yes. HeyGen primarily exports in landscape (16:9) for presentations. Superscale is designed for omni-channel marketing; it allows you to toggle your project settings to export in Square (1:1) for Facebook/Instagram Feeds and Landscape (16:9) for YouTube or Desktop ads, automatically adjusting the actor framing and layout for each canvas.
Can I export videos in formats other than Vertical (9:16) in HeyGen?
Yes. HeyGen primarily exports in landscape (16:9) for presentations. Superscale is designed for omni-channel marketing; it allows you to toggle your project settings to export in Square (1:1) for Facebook/Instagram Feeds and Landscape (16:9) for YouTube or Desktop ads, automatically adjusting the actor framing and layout for each canvas.
Can I export videos in formats other than Vertical (9:16) in HeyGen?
Yes. HeyGen primarily exports in landscape (16:9) for presentations. Superscale is designed for omni-channel marketing; it allows you to toggle your project settings to export in Square (1:1) for Facebook/Instagram Feeds and Landscape (16:9) for YouTube or Desktop ads, automatically adjusting the actor framing and layout for each canvas.
Do heygen and synthesia offer free trials?
HeyGen offers limited free credits. Superscale allows you to try before you commit by gifting you 5,000 credits upon sign-up—equivalent to roughly half a month's subscription value—so you can properly evaluate the quality and workflow.
Do heygen and synthesia offer free trials?
HeyGen offers limited free credits. Superscale allows you to try before you commit by gifting you 5,000 credits upon sign-up—equivalent to roughly half a month's subscription value—so you can properly evaluate the quality and workflow.
Do heygen and synthesia offer free trials?
HeyGen offers limited free credits. Superscale allows you to try before you commit by gifting you 5,000 credits upon sign-up—equivalent to roughly half a month's subscription value—so you can properly evaluate the quality and workflow.
Is there a way to see what ads my competitors are running with heygen or synthesia?
HeyGen and Synthesia do not offer this feature—they're not built for advertising. Superscale includes a robust "Competitor Ad Spy" tool that lets you gather insights, copy winning scripts, and even iterate on competitor concepts directly within your workflow.
Is there a way to see what ads my competitors are running with heygen or synthesia?
HeyGen and Synthesia do not offer this feature—they're not built for advertising. Superscale includes a robust "Competitor Ad Spy" tool that lets you gather insights, copy winning scripts, and even iterate on competitor concepts directly within your workflow.
Is there a way to see what ads my competitors are running with heygen or synthesia?
HeyGen and Synthesia do not offer this feature—they're not built for advertising. Superscale includes a robust "Competitor Ad Spy" tool that lets you gather insights, copy winning scripts, and even iterate on competitor concepts directly within your workflow.
Can I edit the videos inside HeyGen or Synthesia?
HeyGen and Synthesia have limited editing capabilities focused on slides and text. Arcads requires external editing software. Superscale is unique because it has a full timeline editor built natively into the platform. You can add music, B-roll, overlays, and voiceovers directly to your generated video without ever leaving the site.
Can I edit the videos inside HeyGen or Synthesia?
HeyGen and Synthesia have limited editing capabilities focused on slides and text. Arcads requires external editing software. Superscale is unique because it has a full timeline editor built natively into the platform. You can add music, B-roll, overlays, and voiceovers directly to your generated video without ever leaving the site.
Can I edit the videos inside HeyGen or Synthesia?
HeyGen and Synthesia have limited editing capabilities focused on slides and text. Arcads requires external editing software. Superscale is unique because it has a full timeline editor built natively into the platform. You can add music, B-roll, overlays, and voiceovers directly to your generated video without ever leaving the site.
Does Superscale support languages other than English?
Yes. Like HeyGen, Superscale offers best-in-class lip-sync technology with market-leading voices that capture nuanced emotions and perfect pronunciation. You can easily duplicate a winning ad into German, French, Spanish, or Portuguese instantly.
Does Superscale support languages other than English?
Yes. Like HeyGen, Superscale offers best-in-class lip-sync technology with market-leading voices that capture nuanced emotions and perfect pronunciation. You can easily duplicate a winning ad into German, French, Spanish, or Portuguese instantly.
Does Superscale support languages other than English?
Yes. Like HeyGen, Superscale offers best-in-class lip-sync technology with market-leading voices that capture nuanced emotions and perfect pronunciation. You can easily duplicate a winning ad into German, French, Spanish, or Portuguese instantly.
What's the main reason marketers switch from HeyGen to Superscale?
The #1 reason is authenticity. HeyGen videos look like corporate content, which users scroll past on social media. Superscale creates content that looks like real UGC from real creators—the kind of content that actually stops the scroll and converts. The second reason is workflow: Superscale includes everything from research to publishing in one platform.
What's the main reason marketers switch from HeyGen to Superscale?
The #1 reason is authenticity. HeyGen videos look like corporate content, which users scroll past on social media. Superscale creates content that looks like real UGC from real creators—the kind of content that actually stops the scroll and converts. The second reason is workflow: Superscale includes everything from research to publishing in one platform.
What's the main reason marketers switch from HeyGen to Superscale?
The #1 reason is authenticity. HeyGen videos look like corporate content, which users scroll past on social media. Superscale creates content that looks like real UGC from real creators—the kind of content that actually stops the scroll and converts. The second reason is workflow: Superscale includes everything from research to publishing in one platform.
Why shouldn't I just use HeyGen for my ads?
HeyGen's avatars look "corporate" and polished, which is exactly what kills conversion rates on paid social. Viewers scroll past content that looks like ads. Superscale focuses on "authentic realism"—content that passes as real UGC, which is what drives engagement and conversions on platforms like TikTok.
Why shouldn't I just use HeyGen for my ads?
HeyGen's avatars look "corporate" and polished, which is exactly what kills conversion rates on paid social. Viewers scroll past content that looks like ads. Superscale focuses on "authentic realism"—content that passes as real UGC, which is what drives engagement and conversions on platforms like TikTok.
Why shouldn't I just use HeyGen for my ads?
HeyGen's avatars look "corporate" and polished, which is exactly what kills conversion rates on paid social. Viewers scroll past content that looks like ads. Superscale focuses on "authentic realism"—content that passes as real UGC, which is what drives engagement and conversions on platforms like TikTok.
How is Superscale different from HeyGen?
The main difference lies in the use case and aesthetic. HeyGen is built for corporate presentations—polished avatars delivering scripted content. Superscale is built for performance marketing—authentic-looking UGC that converts on TikTok, Instagram, and Facebook. Superscale also includes ad-specific features HeyGen lacks: competitor research, 70+ performance templates, and a full timeline editor.
How is Superscale different from HeyGen?
The main difference lies in the use case and aesthetic. HeyGen is built for corporate presentations—polished avatars delivering scripted content. Superscale is built for performance marketing—authentic-looking UGC that converts on TikTok, Instagram, and Facebook. Superscale also includes ad-specific features HeyGen lacks: competitor research, 70+ performance templates, and a full timeline editor.
How is Superscale different from HeyGen?
The main difference lies in the use case and aesthetic. HeyGen is built for corporate presentations—polished avatars delivering scripted content. Superscale is built for performance marketing—authentic-looking UGC that converts on TikTok, Instagram, and Facebook. Superscale also includes ad-specific features HeyGen lacks: competitor research, 70+ performance templates, and a full timeline editor.
What are the best alternatives to HeyGen in 2026?
The top alternatives currently include Superscale, Synthesia, and Arcads. While Synthesia offers similar enterprise features and Arcads provides UGC-focused video generation, Superscale is the most comprehensive alternative for marketers. It functions as an end-to-end ad studio rather than just a video generator, offering authentic UGC aesthetics and a complete workflow from ideation to publishing.
What are the best alternatives to HeyGen in 2026?
The top alternatives currently include Superscale, Synthesia, and Arcads. While Synthesia offers similar enterprise features and Arcads provides UGC-focused video generation, Superscale is the most comprehensive alternative for marketers. It functions as an end-to-end ad studio rather than just a video generator, offering authentic UGC aesthetics and a complete workflow from ideation to publishing.
What are the best alternatives to HeyGen in 2026?
The top alternatives currently include Superscale, Synthesia, and Arcads. While Synthesia offers similar enterprise features and Arcads provides UGC-focused video generation, Superscale is the most comprehensive alternative for marketers. It functions as an end-to-end ad studio rather than just a video generator, offering authentic UGC aesthetics and a complete workflow from ideation to publishing.
Which tool is the most cost-effective for scaling ads?
If you are looking for transparent pricing, Superscale is the winner. It avoids hidden paywalls for essential features (like ElevenLabs voices or custom characters) and includes multi-brand support on all plans. Its "Starter Plan" ($99/mo) offers significant volume, and its conversational guidance ensures you waste fewer credits on failed generations compared to the trial-and-error approach of other platforms.
Which tool is the most cost-effective for scaling ads?
If you are looking for transparent pricing, Superscale is the winner. It avoids hidden paywalls for essential features (like ElevenLabs voices or custom characters) and includes multi-brand support on all plans. Its "Starter Plan" ($99/mo) offers significant volume, and its conversational guidance ensures you waste fewer credits on failed generations compared to the trial-and-error approach of other platforms.
Which tool is the most cost-effective for scaling ads?
If you are looking for transparent pricing, Superscale is the winner. It avoids hidden paywalls for essential features (like ElevenLabs voices or custom characters) and includes multi-brand support on all plans. Its "Starter Plan" ($99/mo) offers significant volume, and its conversational guidance ensures you waste fewer credits on failed generations compared to the trial-and-error approach of other platforms.
Which platform is best for E-Commerce or App owners?
Superscale is specifically tailored for these niches. Unlike generic generators, Superscale offers over 70 proven ad templates designed specifically for Mobile Apps, E-Commerce stores, and SaaS Web Apps. It uses your specific ICP (Ideal Customer Profile) and USP (Unique Selling Proposition) data to generate scripts that actually convert.
Which platform is best for E-Commerce or App owners?
Superscale is specifically tailored for these niches. Unlike generic generators, Superscale offers over 70 proven ad templates designed specifically for Mobile Apps, E-Commerce stores, and SaaS Web Apps. It uses your specific ICP (Ideal Customer Profile) and USP (Unique Selling Proposition) data to generate scripts that actually convert.
Which platform is best for E-Commerce or App owners?
Superscale is specifically tailored for these niches. Unlike generic generators, Superscale offers over 70 proven ad templates designed specifically for Mobile Apps, E-Commerce stores, and SaaS Web Apps. It uses your specific ICP (Ideal Customer Profile) and USP (Unique Selling Proposition) data to generate scripts that actually convert.
PLAY
00:00:00
AI AD Company
Need more support?
We partner with selected companies with significant social ad spend and ambition through our managed account program. So you can mind your own business.
PLAY
00:00:00
AI AD Company
Need more support?
We partner with selected companies with significant social ad spend and ambition through our managed account program. So you can mind your own business.
PLAY
00:00:00
AI AD Company
Need more support?
We partner with selected companies with significant social ad spend and ambition through our managed account program. So you can mind your own business.
©2026 Superscale
SOLUTIONS
COMPARE
An
AI Ads Company
product
An
AI Ads Company
product
SOLUTIONS
COMPARE
©2025 Superscale
An
AI Ads Company
product
SOLUTIONS
COMPARE
©2025 Superscale